What Are Response Insights?

Response Insights is a Yesware feature that provides data-backed suggestions to help improve the predicted reply rate of your emails. It evaluates your message before sending and offers targeted tips based on factors that affect engagement, such as tone, length, and spam-triggering phrases.

How to use Response Insights

In Gmail:

1. Compose your email as usual.
2. Click the Get Insights button in the upper-right corner of the compose window.
3. The Yesware Sidebar will open to the Response Insights tab.

In Outlook:

1. Compose your email and open the Yesware Sidebar.
2. Navigate to the Insights tab.
3. Click Get Insights for this Email at the bottom of the Sidebar.

What you'll see

• An overall email grade indicating the predicted effectiveness of your message
• Specific categories (e.g., subject line, length, tone) with suggestions for improvement
• A Spam words detected flag if applicable, highlighting language that may reduce deliverability

Click on each category to understand what makes a strong email and where your message could be improved.